A Closer Look at the FTC and the Poaching of PHI

Rachel V. Rose, JD, MBA, principal with Rachel V. Rose – Attorney at Law, P.L.L.C., Houston, TX will lead the complementary webinar, “The Increasing Role of the Federal Trade Commission in the Poaching of PHI – A Discussion of Better Help, GoodRx & Flo” on May 16, 12-1 pm ET. Listen with Rachel as you:

  • Learn about the differences between various laws and the implications for liability in relation to not obtaining the appropriate patient/consumer consent before using sensitive information for sales and marketing purposes.
  • Appreciate the various initiatives, incidents, and enforcement actions taken by private entities in disclosing potential breaches, as well as different federal government enforcement action.
  • Glean risk management tools to incorporate into compliance programs.

Cybersecurity risk management and the potential for enforcement actions is not diminishing. An area of increasing interest by the Federal Trade Commission, the United States Department of Justice, and Congress is third parties taking sensitive data (especially by social media and search engine giants), including protected health information, without obtaining affirmative patient/consumer consent and benefiting financially. The U. S. Department of Health and Human Services, the agency tasked with enforcing HIPAA, also plays a critical role. The purpose of this presentation is to address different federal government initiatives, recent enforcement actions and incidents, and risk mitigation.

Join for a complimentary 60-minute webinar where we will review risk management tools for compliance programs, explore implications for liability in consent, sales, and marketing, and appreciate different federal government enforcement action.

Sign up for this complimentary training here and earn valuable CEUs!

Rachel V. Rose, JD, MBAMeet the Expert

Rachel V. Rose, JD, MBA, Principal Rachel V. Rose – Attorney at Law, P.L.L.C. Rachel advises clients on compliance, transactions, government administrative actions, and litigation involving healthcare, cybersecurity, corporate and securities law, as well as False Claims Act and Dodd-Frank whistleblower cases. She also teaches bioethics at Baylor College of Medicine in Houston. Rachel can be reached through her website, www.rvrose.com.